HITMAKERS & HUSTLERS: Navigating The Music Industry

The music industry is more than just talent—it is a business, and understanding that business is the key to longevity and success. This book is a blueprint for artists, managers, and music professionals who want to take control of their careers, maximize their earnings, and navigate the industry with confidence.Written by Crystal King, known in the music industry as Lavish Ways, a seasoned industry professional with over fifteen years of experience running Lavish Ways Entertainment and three years teaching music business at a technical college, this book breaks down everything from artist development and branding to contracts, royalties, touring, and music distribution. With a B.A. in Communication, an M.S. in Media Management, an MBA, and a Professional Certificate in Artist Management from Berklee College of Music, Lavish Ways combines real-world experience with academic expertise to provide a comprehensive yet practical guide for artists and industry professionals alike.With insights from working with artists like Boosie, Yo Gotti, Kirko Bangz, OTB Fastlane, Boston George, Bigga Rankin, Lil Keke, Hurricane Chris, TEC, and many more, this book delivers firsthand knowledge on what it takes to thrive in the industry. Whether you are an independent artist, a manager, or an aspiring executive, this is the must-have resource to turn music into a successful business. Read more